Mobile
July 17, 2013
By Jen King
Swiss watchmaker IWC Schaffhausen is encouraging timepiece enthusiasts to join the conversation through the use of branded hashtags in a new campaign on mobile image-sharing application Instagram.
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","iv":"483459ce9b6db787b152db7bce13ec59","s":"a94e765f01242780"}
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