Apparel and accessories
July 15, 2022
With a campaign boasting self-expression, the brand releases the new Sprint Runner. Image courtesy of Alexander McQueen
By Nora Howe
British fashion house Alexander McQueen is turning to the power of dance and movement as a form of self-expression through a bold film campaign promoting its new Sprint Runner sneaker.
{"ct":"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","iv":"4c5b43812850bc742da6ee3c4d41c784","s":"546c74f25e587402"}
Share your thoughts. Click here