Luxury Daily
The authority in luxury news.
March 18, 2026
  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  2. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  3. Global luxury market to grow by up to 4pc in 2026: Kearney
  4. Kering consolidates jewelry houses into new division
  5. Bentley nears $3B in annual sales, growth slows
  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Marriott’s Luxury Group launches artist residency program
  8. Puig appoints new CEO
  9. Saks Global draws additional funds from $1.75B bankruptcy financing package
  10. ‘Born Incomparable’ at Automobili Lamborghini Museum marks 60 years of Miura
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Audi encourages digital test drives via mobile game

March 8, 2011

 

By Elizabeth Zelesny

Audi showcases new vehicle via Gameloft mobile app
Audi showcases new vehicle via Gameloft mobile app
Just in time for the exhibition debut of the RS 3 Sportback at the Geneva Motor Show, luxury automaker Audi has teamed up with Gameloft for a mobile racing game in which users get to test-drive the vehicle and even have the chance to win one.

The Asphalt Audi RS 3 application lets players choose between two tracks, Bahamas and Tokyo, to take the vehicle for a spin. The application is free in Apple's App Store.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  2. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  3. Global luxury market to grow by up to 4pc in 2026: Kearney
  4. Kering consolidates jewelry houses into new division
  5. Bentley nears $3B in annual sales, growth slows
  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Marriott’s Luxury Group launches artist residency program
  8. Puig appoints new CEO
  9. Saks Global draws additional funds from $1.75B bankruptcy financing package
  10. ‘Born Incomparable’ at Automobili Lamborghini Museum marks 60 years of Miura
VIDEOS
More Videos

MORE IN Mobile
Ralph Lauren debuts conversational AI stylist for app users
The 1916 Company revamps mobile app
BMW to introduce carbon footprint tracking via mobile app
Snapchat introduces subscription service
Meta launches virtual fashion with Balenciaga, Prada, Thom Browne
Attentive introduces personalized, VIP SMS service for brands



RECENT ARTICLES
Marriott’s Luxury Group launches artist residency program
Richard Mille signs title partnership with Superyacht Cup Palma
Puig appoints new CEO

Global luxury market to grow by up to 4pc in 2026: Kearney
Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
Bentley nears $3B in annual sales, growth slows