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Bloomingdale’s drives transactions via Dot by Marc Jacobs takeover ads

February 19, 2013

 

By Erin Shea

Department store chain Bloomingdale’s is triggering digital transactions via takeover video advertisements featuring the Dot by Marc Jacobs fragrance on New York magazine's fashion blog The Cut.

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  1. Louis Vuitton adds to Color Blossom collection
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Lancôme seeds longevity-focused skincare with 20th Century Studios
  4. Force 10 collection leads Fred campaign
  5. Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
  6. Equinox Hotels to host third annual Global Sleep Symposium
  7. Global secondhand market to hit $393B by 2030: ThredUp
  8. Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails
  9. Prada Mode exhibition coming to Chelsea Hotel
  10. NetJets developing exclusive-use terminal in Augusta, Georgia
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Force 10 collection leads Fred campaign
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Louis Vuitton adds to Color Blossom collection

Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
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