Jewelry
September 2, 2022
An image from Boucheron's "Icons" campaign film. Image credit: Boucheron
By Amiah Taylor
French jeweler Boucheron has released a new “Icons,” campaign that manages to be both contemporary and classic, celebrating its historic designs in an innovative way.
{"ct":"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","iv":"36533cc3a78d325e4057e41546b6eecc","s":"1b015510260329d4"}
Share your thoughts. Click here