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Do luxury brand Pinterest gift guides drive sales?

December 21, 2012

 

By Erin Shea

Luxury marketers such as Bergdorf Goodman, Saks Fifth Avenue and Gucci recently pushed gift guides via social inspiration site Pinterest to spark interest in their products among female users. But has this boosted holiday sales?

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  3. Kering to acquire jewelry manufacturer Raselli Franco Group
  4. Savannah College of Art and Design debuts SCAD LUXE research center
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. Lamborghini heads to French Alps for women-led driving series
  7. Dior builds five-story statement flagship in Beijing
  8. Dolce & Gabbana debuts Devotion fragrance film
  9. Laura Burdese to succeed Bulgari CEO
  10. Exclusive Resorts purchases Inspirato for $59M
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