Mobile

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McLaren keeps it simple and smooth for 650S app

March 17, 2014

Baselworld 2014 mobile app encourages social sharing

March 14, 2014

Burberry affirms Instagram’s sway via campaign announcement

March 13, 2014

Aston Martin packs app with bespoke options

March 13, 2014

Saint Laurent banks on celebrity status for The Cut mobile ad

March 12, 2014

Gucci taps top DJs for Spotify hub to extend Bamboo Fringe efforts

March 11, 2014

Ferrari, Mercedes-Benz leap ahead of the pack with Apple car technology

March 10, 2014

Gucci raises charity awareness with Twitter-based mobile app

March 10, 2014

Watchmakers introduce Google Glass strategy to build cohesion and awareness

March 7, 2014

Wynn Las Vegas celebrates signature production via Instagram contest

March 5, 2014

Ralph Lauren Collection supports luxury focus with mobile New York Times ad

March 4, 2014

Gucci builds accessory awareness via multiple mobile efforts on WWD

March 3, 2014

Neiman Marcus releases mobile app that blends content and commerce

February 28, 2014

Diane von Furstenberg hastens commerce with mobile ad on The Cut

February 27, 2014

Prada pushes content over commerce via New York Times mobile effort

February 26, 2014

Longchamp increases exposure with mobile ad, shoppable runway footage

February 25, 2014

Saks downsizes beauty tutorials via Vine to attract busy consumers

February 24, 2014

Porsche looks to augmented reality for immersive Panamera experience

February 21, 2014

Chloé strengthens fragrance reach with Nordstrom mobile ad on The Cut

February 20, 2014

Marc Jacobs fetes fall/winter 2014 collection with New York Times effort

February 19, 2014

Van Cleef & Arpels touts $25K rings via New York Times mobile effort

February 14, 2014