Automotive

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Mercedes drives CLA-class, charity via new Fashion Week campaign

February 12, 2013

Why luxury brands should emulate Rolls-Royce with apprenticeships for skills transfer

February 6, 2013

Bentley sparks social buzz for Flying Spur via video, hashtag

February 6, 2013

Lincoln contines rebranding efforts with Twitter-driven Super Bowl spot

February 1, 2013

Audi taps fan input for Super Bowl commercial ending

January 29, 2013

Mercedes taps star power in Super Bowl commercial

January 28, 2013

Fairmont boosts membership services via BMW partnership

January 25, 2013

Cadillac boosts lifestyle association via W magazine content sponsorship

January 24, 2013

Rolls-Royce stirs up digital hype for Wraith model

January 23, 2013

BMW extends global reach via Canadian Olympic Team sponsorship

January 23, 2013

BMW raises the bar on mobile via video, Google ad content

January 18, 2013

Rolls-Royce flaunts Goodwood production anniversary through special collection

January 18, 2013

Bentley COO: Strive to stay relevant, but never compromise brand DNA

January 17, 2013

Jaguar pushes all-wheel-drive technology via Wall Street Journal video ads

January 16, 2013

Affluent consumers rank Audi No. 1 luxury automaker: Luxury Institute

January 14, 2013

Strong brand identity boosts luxury vehicle sales, puts BMW on top

January 11, 2013

Jaguar revs up F-Type marketing via Instagram contest

January 9, 2013

Land Rover pushes emotional buys via first Range Rover commercial

January 7, 2013

Top 10 luxury brand social marketers of 2012

January 3, 2013

Top 10 luxury brand mobile apps of 2012

December 31, 2012

Porsche revs up marketing efforts with mobile

December 28, 2012