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Mobile

Chanel showcases latest runway looks via mobile app

January 27, 2011

 

By Elizabeth Zelesny

Chanel launches mobile applicationLuxury brand Chanel is taking advantage of the various native features of Apple's iPad and iPhone to showcase its latest runway looks.

The Chanel Fashion application lets users tilt and swipe to engage with content. It allows users to catch up on the latest news, watch an exclusive ready-to-wear runway show, browse through looks from the show and locate nearby stores.

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