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Dec. 4, 2025
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Research

Desirability, operational efficiency key to luxury brand growth: Accenture

December 18, 2024

Consumer demands may be shifting quicker than companies can adapt. Image credit: Accenture Consumer demands may be shifting quicker than companies can adapt. Image credit: Accenture

 

By Zach James

On the whole, this year has been tough on high-end labels, but some are making strides to escape from the widespread industry slowdown unscathed, or better than ever, according to new findings from information technology company Accenture.

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  1. Estée Lauder Cos., Jo Malone launch AI scent advisor
  2. New film from Moncler marks return to Winter Olympics
  3. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  4. Dior’s ‘Lady Art’ project turns 10
  5. St. Regis Estates to premiere in 2027
  6. Hyatt names global lead for luxury brands
  7. Fendi reveals holiday window displays
  8. Balenciaga makes holiday statement in new campaign
  9. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
  10. Chopard, Boss, Lancôme front AR experience from Snapchat
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