Retail
February 25, 2021
Digital commerce is growing more rapidly than ever. Image credit: Getty
By Nora Howe
Consumer shopping is continuing to move towards digital as user-generated content (UGC), private labels and access to product sampling accelerates social commerce growth, according to Bazaarvoice.
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