Travel and hospitality
May 20, 2025
The advertising marks the organization’s first new brand campaign in several years. Image credit: Fairmont Hotels & Resorts
By Zach James
Hospitality brand Fairmont Hotels & Resorts is spotlighting its storied success through its latest marketing endeavor.
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","iv":"98f38e22fa97ca42114e1f9beb88f941","s":"cd642376ba164c5c"}
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