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Events/Causes

Ferragamo first to tap the Louvre for live-streaming resort show

June 6, 2012

 

By Rachel Lamb

Italian label Salvatore Ferragamo is distinguishing itself from competitors by being the first brand to tap the Louvre museum in Paris to show its 2013 resort collection next week, also giving consumers a look inside with a live-stream on its Web site.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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