Personal care and fragrance
February 16, 2018
Miss Dior's film asks viewers "What would you do for love?"
By Brielle Jaekel
French atelier Christian Dior remains the biggest advertising spender for marketing on television two quarters in a row within the fragrance segment.
{"ct":"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","iv":"f4b66420a8d03bf7e7e77b9f7d4363cb","s":"63a4da821824ba2a"}
Share your thoughts. Click here