Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Gen Z keep their cool with China’s new sunwear trend

August 11, 2022

Demand for protection from heatwaves has given rise to the Gen-Z pursuit of all things sun-related. Image credit: Xiaohongshu Demand for protection from heatwaves has given rise to the Gen-Z pursuit of all things sun-related. Image credit: Xiaohongshu

 

By Charlotte Cai

To read the entire article, please subscribe or