Fragrance and personal care
February 23, 2022
Guerlain has partnered with Loóna for an immersive and relaxing mobile experience. Image credit: Loóna
By Sarah Ramirez
French beauty label Guerlain has partnered with mobile app Loóna to create a soothing experience that highlights its Parisian heritage and ethos.
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","iv":"839b62bb104e6322a241f1184a9dadc3","s":"004f776e3973dfb4"}
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