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Jan. 18, 2026
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Retail

How China’s severe winter will impact luxury consumption

February 7, 2022

Scientists expect a cold winter in China, which historically means less store footfall. But will other spending decisions be affected? Image credit: Shutterstock Scientists expect a cold winter in China, which historically means less store footfall. But will other spending decisions be affected? Image credit: Shutterstock

 

By Adina-Laura Achim

Atmospheric scientists expect a severe cold wave to sweep China, and brands should be aware that the weather is a big factor in influencing purchasing decisions and spending habits.

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  1. CEOs link sustainability initiatives to business value growth: Bain
  2. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  3. Balmain embraces pharaonic symbolism, hieroglyphs in edgy midseason effort
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. Google to power AI-native purchases
  6. Rémy Martin celebrates magic hour in multichannel effort
  7. Luxury Unfiltered: The true cost of cutting luxury prices
  8. Gucci studies connection in spring/summer 2025 campaign
  9. Off the Cuff: A Q&A with Raffles & Fairmont Hotels and Resorts' Omer Acar
  10. Vestiaire Collective renews 'Parlez-Vous’ campaign
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