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April 9, 2026
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Retail

How China’s severe winter will impact luxury consumption

February 7, 2022

Scientists expect a cold winter in China, which historically means less store footfall. But will other spending decisions be affected? Image credit: Shutterstock Scientists expect a cold winter in China, which historically means less store footfall. But will other spending decisions be affected? Image credit: Shutterstock

 

By Adina-Laura Achim

Atmospheric scientists expect a severe cold wave to sweep China, and brands should be aware that the weather is a big factor in influencing purchasing decisions and spending habits.

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  1. Gigi Hadid fronts new leather goods campaign from Miu Miu
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  4. Schiaparelli begins Harrods takeover
  5. Fondation Louis Vuitton to host Alexander Calder retrospective
  6. Perrier-Jouët signs on as official Champagne of Metropolitan Opera
  7. Phillips forms exclusive partnership with luxury insurance platform Wondercare
  8. NetJets developing exclusive-use terminal in Augusta, Georgia
  9. Ryan Gosling vouches for vagabond luxury in #GucciValigeria
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62pc of HNWIs now worried about geopolitical instability related to Iran war: Altiant
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