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Retail

How global luxury retailers entice Chinese shoppers

June 23, 2021

Beyond online endeavors luring digital-savvy Chinese shoppers, physical touchpoints are substantial to this segment, especially with high-net-worth individuals. Seen: Harrods Chengdu pop-up. Image courtesy of Harrods Beyond online endeavors luring digital-savvy Chinese shoppers, physical touchpoints are substantial to this segment, especially with high-net-worth individuals. Seen: Harrods Chengdu pop-up. Image courtesy of Harrods

 

By Wenzhuo Wu

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