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Hugo Boss promotes fashion show via social media push

December 15, 2010

Hugo is promoting its fall/winter collection show with a contest

 

By Peter Finocchiaro

German designer Hugo Boss is driving awareness of its spring fashion show with a branded contest promoted heavily through social media platforms such as Facebook, Twitter and YouTube.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. France welcomes first Case Loewe location
  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  8. Bond Street unseats Via Montenapoleone as world’s most expensive retail destination: report
  9. Balenciaga makes holiday statement in new campaign
  10. New film from Moncler marks return to Winter Olympics
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