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Retail

Identifying shoppers becomes vital for brands, but also more difficult

August 13, 2018

Identifying shoppers is becoming much more important. Image credit: Neiman Marcus

 

By Brielle Jaekel

As mass-market brands begin to adopt consumer identity technology more so now than ever, it will become imperative for luxury brands to jump ahead on the trend.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
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  3. CFDA bans fur from New York Fashion Week
  4. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  5. Versace announces exit of Dario Vitale as creative director
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. RH opens Detroit showroom
  8. A. Lange & Söhne opens doors to London flagship
  9. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  10. The Macallan hosts exclusive residency at Rosewood Baha Mar
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Luxury automakers reveal new concepts, activations at Art Basel Miami
Gucci revisits archival looks in pre-fall campaign
CFDA bans fur from New York Fashion Week