Mobile
December 3, 2013
By Joe McCarthy
Mobile gaming is rapidly becoming a lucrative advertising platform, and luxury brands across categories must learn how to effectively enter this arena.
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","iv":"e34a1ba2d74735bbd180bc6b578d272f","s":"89244a23d9ea31d5"}
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