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Jewelry

Jewelers struggle to connect as young Chinese consumers go cold on gold

December 18, 2019

Legacy jewelers in China need to take a page from their foreign competitors and figure out how gold can appeal to younger consumers. Image credit: Shutterstock Legacy jewelers in China need to take a page from their foreign competitors and figure out how gold can appeal to younger consumers. Image credit: Shutterstock

 

By Avery Booker

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  6. France welcomes first Case Loewe location
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