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Dec. 27, 2025
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Commerce

Jin of BTS becomes Gucci brand ambassador

August 8, 2024

The singer is the last of his group to sign with a major luxury house, with his band mates already working with Bottega Veneta, Valentino, Louis Vuitton, Dior, Celine and Calvin Klein. Image courtesy of Gucci South Korean boy band BTS' other members are already signed with major luxury houses such as Bottega Veneta, Valentino, Louis Vuitton, Dior, Celine and Calvin Klein. Image courtesy of Gucci

 

By Emily Iris Degn for Luxury Daily News Service

Italian fashion label Gucci is adding a member of a popular boy band to its family.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Fendi pays homage to artist with playful puppet fall campaign
  3. Dolce & Gabbana debuts Devotion fragrance film
  4. Gucci studies connection in spring/summer 2025 campaign
  5. Dior dives into French Riviera with escapist fragrance
  6. Brioni launches anniversary capsule at Bergdorf Goodman
  7. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  8. Hermès showcases the surreal for spring campaign
  9. Luxury Unfiltered: Why luxury must evolve from product to purpose to stay relevant
  10. Chanel unleashes ‘From Dream to Reality’
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