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Automotive

Lexus explores creativity with new class of craftspeople

February 14, 2019

Lexus Accelerators ES F Sport Lexus is asking creatives to discuss the craftsmanship behind its new vehicle. Image credit: Lexus

 

By Sarah Ramirez

Toyota Corp.’s Lexus is collaborating with a group of athletes and creatives in a digital series that emphasizes the design and craftsmanship behind its first ES F Sport.

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Ralph Lauren seats new board member
  5. Patrón takes over as official tequila sponsor of Grammy Awards
  6. Fendi launches Lunar New Year pop-up in Shanghai
  7. The hidden cost of retail bankruptcy for luxury consumers and brands
  8. Marriott’s Luxury Group signs on as partner of US SailGP Team
  9. Top luxury campaigns of 2025: Glenmorangie, ‘Once Upon a Time in Scotland’
  10. Saks Global files for Chapter 11 bankruptcy protection
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