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Retail

Loyalty, consumer data will drive future online luxury spending

February 16, 2018

Brands that target millennials and expand their ecommerce capabilities are having the biggest successes in the industry. Image credit: Burberry

 

By Danny Parisi

NEW YORK – Chinese consumers play a massive role in the luxury business right now and make up a key part of how brands can accurately identify who their consumers are today.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
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