The luxury market has finally made its way into the mobile space, albeit mostly through iPhone applications. It needs to do more.
For example, luxury brand Chanel is promoting its newest collection via mobile. The new Chanel Haute Couture Spring-Summer 2010 application lets users view the 2010 collection, get the latest news about the brand and find a boutique near them.
{"ct":"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","iv":"f65f85bd469f5bd72225a5667dbff01b","s":"2b6e8b50335d96bc"}