Research
April 2, 2020
COVID-19: Consumer Trends by Generation & Geography from Yotpo explores consumer behavior during the pandemic. Image courtesy of Yotpo
By Dianna Dilworth
Consumers are focused on buying essentials right now and most purchases are being made online as people around the globe respect lockdown orders amid the coronavirus pandemic.
{"ct":"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","iv":"ca4b33105283494d445056bafb556b6d","s":"5c1e571836fb4a3d"}
Share your thoughts. Click here