Designer Marc Jacobs is delivering its brand message to its existing and potential customers during Mercedes-Benz Fashion Week via a Foursquare initiative.
Using the mobile social network Foursquare, consumers can follow Marc Jacobs around New York, Britain, France and Italy and check-in at any Marc by Marc Jacobs store.
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","iv":"439beeeacf204d4ad050d91a58c6b828","s":"611629f364500924"}