Fragrance and personal care
December 4, 2024
While spending among younger audiences is on the rise, prestige maisons gain less ground than their less expensive competitors. Image courtesy of Launchmetrics
By Zach James
Luxury beauty sales are falling behind lower-priced options, according to new findings from cloud technology platform Launchmetrics.
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","iv":"aa425a03537cc7bdc7abdc9281a0b72f","s":"182d80fa64a0ac93"}
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