Luxury Daily
The authority in luxury news.
March 18, 2026
  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  2. Global luxury market to grow by up to 4pc in 2026: Kearney
  3. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  4. Kering consolidates jewelry houses into new division
  5. Bentley nears $3B in annual sales, growth slows
  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Puig appoints new CEO
  8. Marriott’s Luxury Group launches artist residency program
  9. Saks Global draws additional funds from $1.75B bankruptcy financing package
  10. Lexus heads to Twitch for music-fueled tribute
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Automotive

Mercedes-Benz shares Alicia Keys’ success in intimate S-Class effort

January 12, 2021

Singer-songwriter Alicia Keys reflects on her childhood and motherhood in the new S-Class campaign. Image credit: Mercedes-Benz

 

By Ellen Kelleher

German automaker Mercedes-Benz has tapped Grammy Award winner Alicia Keys to reflect on her journey to career and personal fulfillment in an honest campaign featuring its upscale S-Class sedan.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  2. Global luxury market to grow by up to 4pc in 2026: Kearney
  3. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  4. Kering consolidates jewelry houses into new division
  5. Bentley nears $3B in annual sales, growth slows
  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Puig appoints new CEO
  8. Marriott’s Luxury Group launches artist residency program
  9. Saks Global draws additional funds from $1.75B bankruptcy financing package
  10. Lexus heads to Twitch for music-fueled tribute
VIDEOS
More Videos

MORE IN Automotive
‘Born Incomparable’ at Automobili Lamborghini Museum marks 60 years of Miura
Bentley nears $3B in annual sales, growth slows
Lexus heads to Twitch for music-fueled tribute
Porsche plots ’leaner’ future as full-year sales slide
Lexus to stage installation at Milan Design Week
Lamborghini launches exclusive activation in Fortnite



RECENT ARTICLES
Marriott’s Luxury Group launches artist residency program
Richard Mille signs title partnership with Superyacht Cup Palma
Puig appoints new CEO

Global luxury market to grow by up to 4pc in 2026: Kearney
Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
Bentley nears $3B in annual sales, growth slows