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Internet

Merchants look beyond referrals to drive transactions on social media

June 2, 2014

Amazon leverages Twitter for social transactions Amazon leverages Twitter for social transactions

 

By Chantal Tode

There have been numerous predictions around social’s potential to drive commerce sales but with a growing number of merchants adding transactional capabilities to their social media content, this could be the year that potential is finally realized.

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  1. Ruinart reveals annual Carte Blanche creative collaboration
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  3. Capri Holdings closes Versace divestiture
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. New Global Fashion Agenda program in Turkey targets textile waste
  6. Chanel unleashes ‘From Dream to Reality’
  7. Chase opens new Sapphire Lounge in Las Vegas
  8. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  9. HNWIs report surging interest in luxury cruises: Altiant, ILTM
  10. Sephora introduces new concept for SEPHORiA 2026
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