Marketing
September 16, 2021
Luxury now means good quality of life and comfort. Image credit: Agility Research & Strategy
By Nora Howe
NEW YORK — As the world continues reeling from the physical, emotional and financial effects of the COVID-19 pandemic, global high-net-worth-individuals (HNWIs) are feeling optimistic and looking to spend more on luxury goods and services that provide comfort and increase wellness.
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","iv":"22ed2357cf02748d2e15dee31a1e4e56","s":"4e7d96f20d4e6948"}
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