Mobile
May 27, 2014
Net-A-Porter promotional image for its "Chic in the heat" collection
By Sarah Jones
British online retailer Net-A-Porter pushed for last-minute Memorial Day orders with a banner ad on The New York Times’ mobile Web site.
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