Gucci to trim number of shows as pandemic-led fashion pivot begins
The COVID-19 lockdown period gave Gucci creative director Alessandro Michele plenty of time to think about the future of fashion and its shape.
The COVID-19 lockdown period gave Gucci creative director Alessandro Michele plenty of time to think about the future of fashion and its shape.
Fashion giants Ralph Lauren Corp. and Kering’s Gucci have announced major contributions to fighting the spread of the COVID-19 coronavirus, joining a slew of luxury marketers in France, Italy, United Kingdom, Switzerland and the United States who have dug deep into their pockets.
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Luxury Daily’s live news from Nov. 18 – Gucci plasters artwalls with dreamy, free-spirited images for Mémoire d’une Odeur scent; Saks Fifth Avenue owner files legal papers ahead of shareholder approval to go private; Nordstrom further commits to rental fashion with new Rent the Runway deal; LVMH’s DFS T Galleria goes to sea for Asian retail on world’s two largest cruise ships by passenger cap; New popup in downtown Manhattan cements Hodinkee retail ties with Omega.
Luxury Daily’s live news from Nov. 18 – Gucci plasters artwalls with dreamy, free-spirited images for Mémoire d’une Odeur scent; Saks Fifth Avenue owner files legal papers ahead of shareholder approval to go private; Nordstrom further commits to rental fashion with new Rent the Runway deal; LVMH’s DFS T Galleria goes to sea for Asian retail on world’s two largest cruise ships by passenger cap; New popup in downtown Manhattan cements Hodinkee retail ties with Omega.
Italian fashion label Gucci’s Chime for Change initiative is looking to ignite a conversation around the issue of child marriage in a campaign that asks consumers to share their dreams.
As with many other luxury sectors, home furnishings is facing disruption thanks to consumers’ increasingly digital purchase paths. But more than other categories, décor brands face the challenge of marketing and retailing big-ticket and often large goods sight-unseen.
Italian fashion label Gucci is sharing its playful and welcoming spirit in a wild party-themed campaign for its 2020 cruise collection.
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Italian fashion label Gucci is introducing its latest fragrance, a universal scent that reflects the shifting identities among younger consumers.