As luxury hotel brands continue to expand globally and stretch their overall identities, hosting friendly contests that pit properties against one another can create greater brand unity and drive traffic.
Registration is open for the Luxury Retail Summit: Holiday Focus 2013 conference Wednesday, Sept. 18, 2013 with speakers from Lalique, Porsche Design, Fairmont, McLaren, Forrester, Gucci, La Mer, Stark, Auberge Resorts, Hearst, Morpheus and the former CEO of Bergdorf Goodman. Must-attend for luxury retailers and brands, agencies, publishers and researchers.
Please register now for the free hour-long webinar on Wednesday, Sept. 25 at 2 p.m. on how luxury marketers and retailers must craft holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment.
While the global economy is going through ups and downs – trouble with the BRICS, marginal recovery in parts of the EU and regained consumer fervor in the United States – luxury brands and retailers have managed to hold their own and even grow.
Retailer Barneys New York is making its presence known during New York Fashion Week by using a branded hashtag in its Twitter and Instagram posts.
French jeweler Cartier is continuing the promotion of the recently relaunched Paris Nouvelle Vague collection through an email campaign, a series of social videos and a branded magazine.
Footwear label Kurt Geiger is engaging fans with a branded, street-style themed Instagram video contest for the chance to win a shoe wardrobe.
Four Seasons Hotels & Resorts is taking its culinary skills to the road with a food truck that will tour three states and cover 1,000 miles beginning Sept. 16.
British watchmaker Christopher Ward is looking to increase brand awareness through a magazine filled with content focused on the lifestyle of watch enthusiasts.
If you know a smart woman in luxury advertising, marketing, media or retail who’s set to go places, please nominate her for Luxury Daily’s Women to Watch 2014. Nominations accepted through Sept. 30.
