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Automotive

Porsche highlights its dual identities in humorous short film

December 15, 2017

Porsche's latest video spotlights its everyday drivers' needs without sacrificing luxury quality. Image credit: Porsche

 

By Danny Parisi

German automaker Porsche has released a new video spot that seeks to strike a balance between the cool hipness of a luxury sports car and the everyday, domestic capabilities of a sports utility model.

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  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
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  4. Kering consolidates jewelry houses into new division
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  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Marriott’s Luxury Group launches artist residency program
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  9. Saks Global draws additional funds from $1.75B bankruptcy financing package
  10. ‘Born Incomparable’ at Automobili Lamborghini Museum marks 60 years of Miura
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