Marketing
June 26, 2018
YSL sees greater love on social media. Image credit: YSL
By Brielle Jaekel
Toyota Corp.’s Lexus has wielded social media this past year to elicit favorable impressions from users, rising 31 spots in NetBase’s Top 100 Global Brand Love List.
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","iv":"4829867e0179a946c29a0665d92e6b9c","s":"feab3c6d08a12c4c"}
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