Marketing
June 26, 2018
YSL sees greater love on social media. Image credit: YSL
By Brielle Jaekel
Toyota Corp.’s Lexus has wielded social media this past year to elicit favorable impressions from users, rising 31 spots in NetBase’s Top 100 Global Brand Love List.
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","iv":"ca0bd53f728dc12bacfc8ac591e1dc8f","s":"e6805663abcc9a3b"}
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