Columns
October 10, 2014
Mickey Alam Khan is editor in chief of Luxury Daily
By a Luxury Daily columnist
As the rubber hits the road for most retailers heading into the holiday season, some key decisions about mobile commerce are being kicked into the long grass for seeming want of clarity.
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