Research
June 5, 2015
Image from Harrods Valentine's Day email
By Joe McCarthy
More than 50 percent of consumers believe that three out of four targeted sales are irrelevant, and therefore a nuisance, according to a report by Boxever.
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","iv":"15d9d6e6982f9a11b8447728efa87c2d","s":"2cae24b45813a491"}
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