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March 19, 2026
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Apparel and accessories

Saint Laurent makes OOH magic with ‘When The Sky Blooms’

June 30, 2023

Image credit: Saint Laurent Creative director Anthony Vaccarello commissions the explosive works of acclaimed Chinese artist Cai Guo-Qiang. Image credit: Saint Laurent

 

By Amirah Keaton

French fashion house Saint Laurent is leveraging the power of marketing channels old and new.

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  1. Patrón teams up with filmmaker Guillermo del Toro
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  3. MCM begins year-long 50th anniversary celebration
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  5. Richard Mille signs title partnership with Superyacht Cup Palma
  6. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  7. Global luxury market to grow by up to 4pc in 2026: Kearney
  8. Puig appoints new CEO
  9. Top luxury campaigns of 2025: Bottega Veneta, ‘Craft is Our Language’
  10. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
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