Apparel and accessories
February 7, 2019
Still from Travis Scott's "Can't Say" video. Image credit: Travis Scott
By Sarah Jones
French fashion label Saint Laurent is teaming up with rapper Travis Scott to put its brand in front of millions of consumers and modernize its image.
{"ct":"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","iv":"d331ddbc9ce1d4b8aef79fa498f8c77d","s":"7c0fe24e9c56e352"}
Share your thoughts. Click here