Sephora has launched a new mobile service that allows shoppers to easily browse product reviews when considering an in-store purchase.
The cosmetics retailer is using Bazaarvoice's MobileVoice, which delivers authentic product reviews directly to shoppers' phones in the store or mall. With MobileVoice, Sephora can provide reviews to mobile users in order to help shoppers narrow their choices and buy the right product.
{"ct":"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","iv":"0e775800d3afff3e552bc61e80bf1cd1","s":"740834cc635080ca"}