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Mobile

Sephora taps in-app messages to reward users in post-holiday slump

January 6, 2016

Sephora app Sephora app

 

By Staff reports

LVMH-owned Sephora is leveraging in-application messaging to serve loyal customers end-of-year deals such as extra 20 percent-off discounts, prompting users to pamper themselves with gifts they did not receive for the holidays.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. CFDA bans fur from New York Fashion Week
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Aman welcomes warmer weather with ecotourism boost
  6. Dior goes for gold with flashy J'adore campaign
  7. Estée Lauder Cos., Jo Malone launch AI scent advisor
  8. Versace announces exit of Dario Vitale as creative director
  9. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  10. Dior’s ‘Lady Art’ project turns 10
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