Retail
August 28, 2017
Most marketers are sending emails with subject lines that are far too long. Image credit: Yes Lifecycle
By Danny Parisi
Email marketing is still a viable tool in most marketers toolsets, but shorter subject lines are key to making them effective.
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XCBnVs7po7pF5dDCp\/LkJwsKtF8UsIoRhuDgYVw+gpg0+d3GZ8SHNTy4qJeAHmB5aPV+1qrjZZWLQPjU87qiS0lHUwgA68uitG9j6MreQ9jn++Irbl5A1dtKGwYhA450vTjygjwkzldkuskzDGAk1Bg4Sv5gkk7HtINGzAeGu7nD1zJ5WKnEg6YmGDeMPLfAS7fdetKeRd28ciYjLZB\/ZS3CFl8xvjwrzCN7dUau5gLqAvhbtJhmA1XcuKZH7N\/kfixDKizihMSF5zaa3b5NV6BITIHnZ3HRAqN5laspilUNzULUDJ2JiSWbwid8vnKi2wEFUjqbjAQRump3ZPofoROcjD9tbz7jwTONkhb0+\/BZQZj2dxEp\/1zMgkTyfXpnoyGMDJGJaEa46bpBkgcsXWANxK1KqLM+Q4qiIhCRj5Y+CxZzQAxyyz9oRwAizAo0BWVJhqWqObCIt8+o8OVR93O58Kc3EBajqgmsCu+n6o2TwIwo2FEY27t8JYoWV0wxv3qEjnww3H34suzghqXoi7Y1+gI\/KOT9FFZL+W66pR5T2cpvWtd5euDrRv02JQ2kwbKwYTbm3Oz06IyHzrbQQXJ8FDPvb+fCYsQrVhmlqLTw5BotOyn6AIqfK1lf7wZB\/WVHxRL4hAKDYYcoqzifN9xeX4+3yTu0QM0le3cuVcKAyL6p6TXy6+6EG1sB0xMfM4y+cgcSnOy1vrpUqoy05mXlVFG8SGjHqkQmalHA\/E4ETSI5KChu+iTt7G+rLtfqXRMdAxaEhovLmW5QuyeDlhbHWsP2E8L6Sb77a4R3J+nwgqsYMVal5iKSP3ithqdT18BuSGWs9IdRAZwSebWHIj8QtwRX0N8NIkFrZ3UTGIYuy5HZUKaEjznMB5VTpEey6gPufxqh87ZQLKeZU1xiimP4\/JmmqcAei+PqhBB84xkWCdLV5B48fqaY7CSoqFhIaJnj2gNjeeCLxsp1jMJdU7R9P9vr5xnQYp0DrOddtJIc2Vb03SYnXCsgP\/9Ukf3oJn0jApeHpVmOo2FzuvkiJ1Qciy2smn7T1Wv\/1ESwB6dy1HohJj32z3ly9Bhb8vE+O5k7z1xlFldOLLQMeEwA290Ti1KxDxf\/o88B347A4ur8qhKU5GgpqNLWwR\/NmGIcsVhV9IEg3WnSW9waZpissLEs5QgouRrTUzjtLpNVXwczq5GPO5HW+ApBiQYDipLThE62SfD1ha4ZJQXfxdH8kf9nyWf6\/F\/SNfTWKckJp9LqXEIRDQICNB+kUZ6YZPysE4P2zsuCn6e\/gx6xAFPwi86\/R2BjFVmUQOXIPrchRRe9suULxBfAOwLpnUJmHf++sKwLYlQogwtqtdL0o5JoyXK5kh9X7DCLIdp+czKsZo1NN0jPgrS6mRS2as6DrQS4avzzAS75qo809wxxdRLrFp9MRYBpsDk58A\/es5J4+3Kqw68CRB4ihNJN9r\/m1g3zbf7xXsyrb2c+lW3ImbV93GiJduf6AYltmuUM+X7zXRfb8hDNE1DVu6dHd1iPAotUiY8o3Se03HQzDV\/WoVgZC7aZkCuffHh7wrEcS33CzN0E1AFz0n4ZwOZ4t2A30\/y4MOnKettVlwlJ06r1RvuzTGxndkjXMzElDjL2h\/H3sAeHeEhUndRqsruY5A5PzBVMpUUj+LrEGQx97HGG2NCoR7UnqKOmabn4ZBXohc6MMQLRySlK6vtfbKqTG+doEZHiOZM34XkovXLYbat0+oWdRovf13lAowvkenT\/zo9u7zF12PE1d2trNvjcJTU+5DLPVetgOfLdUkKsmPqSWasvRDn7HUrj8wUEzMd\/qYDK2iIrTDKM+QwR6Fu4IwIbOf5JPSGtXw4mVrCNOy91csfNSLLZtmUwoDUA2PL2hSGGaxRvJZQRfSg\/IyI3aciDJU3IufNPF1gR7H4cgPfIE3oTa5beAn8kO9pSNeW5Q1TVwDheapfF95bSac6bY9Mp16EPEcNy4gpjb4m59TK2HSyq6IKG+nUkwpK3H9qgCQAlRt6jqXaS4wu61x\/C\/Oy0wMqElyeXh+Q1OJz4A45EOND9o47oVIHL2fwfoXIDKSJy1hedpLlI875WSNHoF8Uffr+GD0nT6MtTtNKafR2V78gE4xGUM6GwVP\/9pB\/hrN14t8tqIz\/F1c4\/9VfG2HRtz5Zw=","iv":"9c69be58749429e542495e3c24a2d205","s":"03076bee8fa1bc2c"}
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