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Media/publishing

Snapchat’s Lens Studio gives brands, publishers robust AR tools

December 18, 2017

Snapchat's Lens Studio lets publishers create augmented reality content easily. Image credit: Snap

 

By Danny Parisi

Snapchat has officially unveiled its Lens Studio, an interactive tool that lets brands and consumers alike create their own custom lenses using both 2D and 3D animation.

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