Marketing
September 29, 2017
Eighty-five percent of marketers use social media for sponsorship campaigns. Image credit: Rolls Royce
By Danny Parisi
Sponsorships are a key part of any marketer’s toolset, and new research has revealed that social media and emerging technologies are playing a key role in helping marketers and brands capitalize on those sponsorships.
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","iv":"8ab6d9d2460d269c12ada3e0ac0ed5e1","s":"3bbcf3186511f8e2"}
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