Marketing
November 1, 2021
Packaging is one way brands can illustrate their sustainability commitments. Image credit: Gucci
By Sarah Ramirez
Brands and retailers can create a competitive advantage through sustainability as consumers becoming increasingly environmentally conscious.
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","iv":"92a3831d49af850dda8164a089ad510b","s":"aec024f480a232f3"}
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