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Swarovski jumps on bandwagon with Royal Wedding-themed promotions

April 25, 2011

swarovski-crystals-union-jack

 

By Rachel Lamb

Precision-cut crystal glass-maker Swarovski marries elegance with style by decorating a Mini Cooper with thousands of branded crystals in the shape of Britain's Union Flag and the trademark Swarovski Swanflower to hype up the Royal Wedding.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Louis Vuitton introduces Visionary Journeys Seoul
  4. Harrods announces key leadership appointment
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. Lamborghini heads to French Alps for women-led driving series
  7. Savannah College of Art and Design debuts SCAD LUXE research center
  8. Diptyque plays with the surreal in holiday tale
  9. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
  10. Armani, Chanel kick off inaugural Architectural Digest tablet edition
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