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March 3, 2026
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Marketing

Top luxury campaigns of 2025: Louis Vuitton, Murakami re-edition

January 22, 2026

The label is leaning on the surreal for its latest marketing drop. Image courtesy of Louis Vuitton/Inez van Lamsweerde and Vinoodh Matadin Shot by Dutch-American artistic duo Inez van Lamsweerde and Vinoodh Matadin, the campaign features global brand ambassador Zendaya. Image courtesy of Louis Vuitton/Inez van Lamsweerde and Vinoodh Matadin

 

By Amirah Keaton

In 2025, luxury brands navigated a landscape defined less by records and more by recalibration.

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  1. Gucci drops see-now, buy-now Primavera edit
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  3. Burberry releases 'The Trench, Portraits of an Icon’
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  5. Rolls-Royce Black Badge turns 10
  6. Vestiaire Collective study links self-doubt to new purchases
  7. Kering establishes two new internal divisions
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  10. Marchesi 1824 enters Harrods Chocolate Hall
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Top luxury campaigns of 2025: Luxury Daily



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