Mobile
May 29, 2013
By Chantal Tode
Twitter’s mobile advertising strategy just pulled ahead in the race with Google and Facebook through a mixture of real-time content video tied to TV viewing and ads targeting TV viewers who have seen an ad.
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","iv":"b6995adad843655ebb03a5b28e7cc8a4","s":"de66293ae85aead9"}
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