Mobile
May 29, 2013
By Chantal Tode
Twitter’s mobile advertising strategy just pulled ahead in the race with Google and Facebook through a mixture of real-time content video tied to TV viewing and ads targeting TV viewers who have seen an ad.
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","iv":"973015cbe1a46577b860431c55d7905d","s":"c71bf12f169a3ef4"}
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