Mobile
May 29, 2013
By Chantal Tode
Twitter’s mobile advertising strategy just pulled ahead in the race with Google and Facebook through a mixture of real-time content video tied to TV viewing and ads targeting TV viewers who have seen an ad.
{"ct":"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","iv":"e2e6347c42796494da36c0232d4977d0","s":"b58d53b741fc7a83"}
Share your thoughts. Click here